Nigeria’s hospitality and tourism community converged in Lagos as the Association of Nigerian Journalists and Writers of Tourism (ANJET) held its annual conference to mark the 40th anniversary of the Sheraton Lagos Hotel, a landmark establishment that has redefined hospitality standards in West Africa.

The conference, themed “The Role of International Hospitality Brands in the Growth of Nigerian Tourism and Economy,” drew industry leaders, policymakers, and tourism professionals who reflected on four decades of excellence and the evolving role of international brands in driving national growth.
Situated in the heart of Ikeja, the Sheraton Lagos Hotel has, for four decades, stood as a symbol of elegance, resilience, and service excellence. Built at a time when Nigeria was opening its doors to the world, the hotel has become synonymous with quality, hosting state events, international conferences, and cultural milestones.

“Sheraton Lagos has been more than a hotel — it has been a partner in Nigeria’s tourism journey,” said Mr. Okorie Uguru, President of ANJET. “For forty years, it has embodied international standards while remaining deeply rooted in Nigerian warmth and hospitality. Its success story mirrors the resilience and potential of our nation’s tourism industry.”
Uguru noted that the conference was not only a celebration of Sheraton’s milestone but also an opportunity to reflect on the critical role of global hospitality brands in shaping Nigeria’s tourism landscape.
“International brands like Sheraton have helped raise service standards and inspired local investors to aspire to excellence,” he added. “Their presence has enhanced Nigeria’s reputation as a destination for both business and leisure travel.”

Over the decades, ANJET has remained at the forefront of promoting Nigeria’s tourism narrative — documenting its growth, challenges, and triumphs. The association continues to advocate for policies that support tourism development, infrastructure, and media-driven awareness.
One of the major highlights of the conference was the recognition of distinguished leaders who have contributed immensely to the growth of Nigeria’s tourism and hospitality sector.

Among those honoured was Otunba Segun Runsewe, a cultural visionary and former Director-General of both the National Council for Arts and Culture (NCAC) and the Nigerian Tourism Development Agency (NTDA), who received the Pillar of Nigerian Culture and Tourism Award.
“This recognition is not just about me,” Runsewe said. “It is about the journey we have all taken to preserve and promote our cultural identity through tourism. Sheraton Lagos has played a defining role in this story by setting standards that continue to inspire excellence.”

Other recipients included Ambassador Frank Ogbuewu, Chief Abimbola Bode-Thomas, Otunba Wanle Akinboboye, Mr. Jemi Alade, and Engineer Tarzan Ganiyu Balogun — each honoured for their unique contributions to building Nigeria’s tourism narrative.
“Our sector’s future depends on collaboration and innovation,” said Ambassador Ogbuewu while receiving his award. “We must continue to build institutions that can sustain tourism as a viable contributor to Nigeria’s economy.”

As the nation charts its course toward a vibrant tourism future, participants agreed that action, partnership, and purposeful storytelling will define the next era of growth in the industry.
“The time has come to strengthen synergy between government, private sector, and the media,” Uguru concluded. “Together, we can ensure that Nigeria’s tourism potential becomes a living, thriving reality.”
As Nigeria looks toward the future of tourism, stakeholders at the conference emphasized the need for collaboration, innovation, and strong institutional partnerships to position the country as a leading destination in Africa. The consensus was clear: with continued investment, policy support, and the power of storytelling, Nigeria’s tourism and hospitality sector can become a cornerstone of economic growth and national pride.





