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Rexona Keeps Lagos Marathon Runners Fresh with 72-Hour Sweat Protection

Brand partners Access Bank Lagos City Marathon to empower athletes with confidence and comfort.

Telling African Stories One Voice at a time!

The streets of Lagos came alive during the 11th Access Bank Lagos City Marathon, where runners of all levels took on 10km and 42km routes, chasing personal bests and new records.

In partnership with the marathon, Rexona ensured participants and supporters stayed fresh with its 72-hour sweat- and odour-protection products, allowing runners to focus on performance rather than perspiration.

Jeremiah Omotade, Brand Manager for Rexona, described the collaboration as a unique way to inspire confidence and support Nigerians in key moments.

“This marathon celebrates the power of resilience, and that’s a value we celebrate. Our 72-hour sweat and odour protection gives people the confidence to keep moving. We are proud to support Nigerians at moments like these and provide them with freshness at all times,” Omotade said.

The event continues to reinforce Lagos’ reputation as a hub for world-class sporting events while promoting a strong fitness culture across Nigeria. Rexona’s participation highlighted its ongoing commitment to empowering Nigerians to move freely and confidently in every moment.

Telling African Stories One Voice at a time!
Victoria Emeto
the authorVictoria Emeto
A bright and self-driven graduate trainee at AV1 News, she brings fresh energy and curiosity to her role. With a strong academic background in Mass Communication, she has a solid foundation in storytelling, audience engagement, and media ethics. Her passion lies in the evolving media landscape, particularly how emerging technologies are reshaping content creation and distribution. She is already carving a niche for herself as a skilled journalist, honing her reporting, writing, and research abilities through hands-on experience. She actively explores the intersection of digital innovation and traditional journalism.

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